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Must-Have Features in Employee Experience Platform

Published
6 min read

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In the last decades, talking about employee engagement has worked its way to the forefront of the company and team discussion. That’s because an increasing number of business leaders have recognized the importance of fostering a healthy company culture that values and engages people at every level.

Moreover, the benefits of this shift are just undeniable - from employee retention to improved business results, companies are witnessing a direct impact on the workplace. Besides you understand how they really feel about work policies, and get valuable insights into their satisfaction levels.

But to get the right insights, you need to use surveys that ask the right questions and then analyze the results precisely, in turn, requiring the right tool.

So, all in all, providing your employees a voice is a great way to know their true opinions, and for this, you need the best employee experience platform. But, before deciding on the right tool to meet your specific needs and requirements, it’s imperative to look at the features of an EX platform. After all, with the right features, you’ll be guaranteed to get the insights you need.

How To Choose The Best Employee Experience Platform?

While doing sentiment analysis through an employee experience platform, it’s advisable to keep your goals in mind. Typically, these are to provide you with employee feedback and gain valuable insights into employees’ satisfaction levels. This then allows you to improve their happiness, increase their well-being, and simultaneously make them more productive.

Once done, you’ll succeed in growing loyalty and making them more interactive, which ultimately ups employee retention. In addition, this leaves you with the continuity you need to ensure your business processes are seamless and efficient. So, keeping that in mind, let’s uncover the essential features of an employee experience platform.

The Unskippable Features Of An Employee Experience Platform

Measurement & Benchmarking

It’s a simple ABC.

When you cannot measure something you can’t improve, the employee experience platform allows you to measure and benchmark employee satisfaction levels. And, when it does, you’ll be able to measure present employee satisfaction levels to use as a benchmark, along with the future levels.

In this way, you can easily track down how employee satisfaction changes over time and what impact your strategies have on improving it.

Segmentation

When accessing employee satisfaction levels, there is no one-size-fits-all solution. In other words, you’ll use a different set of questions for management compared to other employees. Thus, it’s essential to determine the right target audience for specific questions.

For this specific reason, it’s unskippable that the best employee experience platform allows you to segment your cohort to find the right target audience. This lets you collect feedback from several respondents based on different parameters, including demography, behavior, and age.

Know Semantics

While analyzing survey results with semantics, AI-based NLP algorithms predict survey response patterns. It does so by using information like phrases, text, and available topics before conducting a survey.

While it's onerous to predict a respondent's answer to a specific question, AI makes it all possible to predict responses to others, similar questions once the respondent has already answered it.

This eventually offers you deeper insights into your survey results. Because of this, semantics prove to be a vital element of automated survey data analysis and a feature that's a must for the platform.

Discover Sentiment

There’s no doubt that survey answers provide you with insights regarding your employee satisfaction levels. But sentiment analysis deepens those insights by using NLP (Natural Language Processing) and Machine Learning to extract nuanced positive, neutral, and negative sentiments from your employee’s feedback.

It does this by dissecting complicated responses as granularly as possible for every business aspect of your organization.

This enables you to understand your employee’s exact opinions on working at your organization and offers you insights you need to improvise. Therefore, the best employee experience platform must be able to identify sentiment from survey responses.

Analysis Without Difference

Undoubtedly, with human intervention used in analyzing results, bias is always there. As a result, this bias can skew the outcomes and minimizes the probability of you getting a true reflection of your employee satisfaction levels.

That’s where AI comes into the picture. By integrating AI-based automated employee experience platforms to analyze survey data, you can eliminate any biasing in the process and get the precise results you need. So, it’s essential to have the tools and features that allow you to do this.

Acknowledge Review Sites & Social Media Feedback

Usually, your employees share feedback on your organization on social media platforms and review portals. This makes social media one of the most popular channels where people interact and express their opinions, emotions, and sentiment about an organization.

Luckily, social media listening lets you extract these opinions and sentiments from social media platforms and review sites by flagging some keywords. In this way, you can gain deeper insights into your employee’s satisfaction levels and what they are looking for from you. This allows you to improve your processes wherever needed to satisfy them.

Thus, the platform must have the ability to understand review websites and social media feedback and extract sentiment from it.

Analyze All Types of Data

An excellent employee experience platform should have the potential to analyze all types of media formats and data sources. For example, it should be capable of analyzing and categorizing text through text analytics to extract insights from survey responses.

Likewise, it should also use video content analysis to extract the message and sentiment from videos like those used in candidate interviews or employee satisfaction surveys. So, by allowing you to remove all text from audio and video files, this feature lets you search inside the video and identify actionable insights to help you improve your employee experience.

Provide Open-Ended Questions

It's crucial to remember that surveys don't always compromise only questions that need a rating or a simple "yes" or "no" answer. And, when they don't, all you'll need is the right tool that can effectively analyze the responses.

So, while semantics help you predict outcomes using a rating method, you'll still require sentiment analysis tools that help you analyze the responses and accurately scale the results when you use open-ended questions. And this is important, especially when you are considering open-ended questions for your respondents to express their opinions freely. They will provide you with a more accurate representation of your employee satisfaction levels.

Therefore, you must choose an employee experience platform with the capability to allow open-ended questions.

Easy to Visualize the Data

One way to improve your employee experience is by collecting and analyzing data. Another approach is to understand the insights that the data provided. Here, the importance of having a resourceful and exclusive visualization dashboard can’t be eclipsed.

It lets you present your data in a readable format, making it easier to visualize and understand the data and its insights. And, the time you know these insights better, you’ll be able to integrate the necessary strategies to make improvements wherever needed.

The employee experience platform should have a semantic insights visualization dashboard that allows easier visualization of your data.

### Multilingual Support

The best employee experience platform should provide the analysis of multilingual feedback. This allows you to precisely analyze data and get valuable employee sentiment through different data sources, despite language differences.

Conclusion

To ensure your organization is more efficient, successful, and has a competitive advantage, you must unlock the insights that let you create a world-class employee experience.

And when you do it, you can improve employee engagement, performance, retention, and development. But, to achieve this, all you need is the best employee experience platform that addresses your needs and requirements.